If you’re opening a Bubble Tea Store, then you’ll need the Best Bubble Tea Machines and Equipment. BubbleTeaology has a wide variety of machines that are perfect for any business.
Our Bubble Tea Sealer Machine is the best on the market and our team is passionate about providing the best possible service to our customers. When you buy from BubbleTeaology, you can be sure that you’re getting the best quality products and customer service available.
In this article, we will share with you some marketing tips for your new Bubble Tea Store and a list of Bubble Tea Equipment that will be essential to your success.
Bubble Tea Store Marketing Tips
Word of Mouth Marketing
Word of Mouth is one of the best ways to get new customers because it is coming from a trusted source. If a friend recommends a great boba place, restaurant, book, pair of shoes, etc. you will probably want to try it out.
The way that you can promote your store through word of mouth is by having great products, a nice clean store, and amazing customer service. If you can deliver all three of these to your customers, they will naturally tell their friends and family about the great experience they had at your store.
Website and Social Media
Having your own website makes your business look more established and more professional. Customers can come here to see the latest news about your business and you can also sell other products here like merchandise and tell them about franchise opportunities if that is a road you want to go down.
Social Media accounts are also an easy way to keep your customers informed about your latest deals and engaged with your store. You don’t need to go overboard either, having just a Facebook and Instagram Page is usually enough to reach most of your customers. Combine that with a website for customers who don’t use social media and you should have all of your bases covered. If you’re too busy to build a website and post on social media you can click here for our Marketing Packages.
Everyone loves a good deal and promotions are a great way to get customers into your store. These can also be posted to your website and social media accounts for customer engagement.
If you’re not sure where to get started, try a “Flavor of the Week Campaign”. Each week you can introduce your customers to a new flavor of bubble tea and you can offer this at a discounted price. This will help make customers excited about your new flavors and get them in the habit of going to your tea shop.
Another popular promotion is Happy Hour. Bars usually do this during a slow time to get customers into their store. If you notice that your business dips from 2 pm-3 pm for example, then you can consider making this your “Happy Hour” and give customers a discount during this time period.
Now that everyone has a smartphone in their pocket, they are undoubtedly checking out the reviews of your tea shop before going in. If you are focusing on the basics that we talked about earlier, like great products, great service, and a clean store, then your positive reviews will start to come in naturally. But there is nothing wrong with giving them a little bump in the beginning.
Asking your customers for positive reviews is the best way to get them. While some business owners might feel uncomfortable about asking for reviews, you have to realize that most people will not leave a review unless they have a bad experience. But if you have regular customer who loves your product then you can ask them to help support your business by leaving a positive review.
Walk by Traffic
Your logo will be one of the first things people notice, next is how clean your store is. Most places do better with a bright and clean environment.
How does your store look when you walk by it? Is it dark and dirty or bright and clean? Try to pretend that you are a customer and walk around your town and see what kind of stores make you want to go into them. Ask yourself why you want to go into them, clean, good location, smiling people, interesting products, etc. Now walk by your boba shop and see if your store has these same attractive qualities.
Another way to attract customers is with your internal branding. This means things like the color scheme of your store is consistent with your logo. Also having your equipment branded with your logo helps solidify your brand and look professional, we can put your logo onto your Sealer Machine and Fructose Dispenser.
Putting Your Bubble Tea Marketing Strategies Together
In the end, your marketing strategies and brand should represent you and the type of mood and experience that you want to give your customers. Bubble tea is a fun drink, so your brand should be fun too!
Commercial Bubble Tea Machines for your Bubble Tea Store
To open a successful Bubble Tea Store, you’ll need Commercial Bubble Tea Equipment such as:
- A Bubble Tea Sealing Machine
- A Bubble Tea Shaker Machine
- An Automatic Tea Making Machine
- An Automatic Tapioca Pearl Maker
- An Automatic Tapioca Pearl Cooker
- A Bubble Tea Fructose Dispenser
The great news is that BubbleTeaology sells all of these Commercial Bubble Tea Machines at the lowest prices anywhere.
Bubble Tea Store Supplies include Bubble Tea Cups, Straws, and Sealer Film
The first thing to decide for your cups is if you want to use clear cups or custom print cups. Most store owners choose to use custom cups but if you’re just starting out you can also use clear cups until your business is more established.
There are two main types of plastic cups, PP and PET. PP cups come in 12oz, 16oz, and 24oz sizes and have a 95mm diameter. They are also usually cheaper than PET cups because they are made out of a softer material. PET cups are usually 12oz, 16oz, and 24oz and have a 98mm diameter. Their material is harder than PP cups and will be more expensive. Both types of cups can be ordered either clear (transparent) or custom.
Plastic Sealing Film
It’s crucial to choose the same material for both the cup and the film when ordering bubble tea sealer film. This will guarantee that the cups close properly. If the cups are made of PP, for example, then so must the sealer film. Custom print rolls usually have a similar price per roll, but custom sealer film MOQs.
It’s hard to imagine a Bubble Tea Shop without any fat straws. These are iconic and have become synonymous with bubble tea drinking.
Boba Tea Shaker Cups
Shaker Cups come in two main types, either PC Plastic or Stainless Steel. We usually recommend using PC plastic ones for two reasons. The first is that the stainless steel ones will get really hot when you add hot water or tea to them while the plastic ones handle heat better. The second reason is that the plastic shaker cups are clear so you will be able to see your ingredients more clearly and this will help when adding different ingredients and getting the ratios right.
Insulated Tea Dispensers
The tea is kept at a consistent temperature in the tea dispenser until the customer is ready to order. This is the most economic way to serve tea and most insulated tea dispensers are available in either 5L or 8L dispensers. We recommend using 5L dispensers to make sure that your tea is fresh.
If you are opening a Bubble Tea Store, then BubbleTeaology is where to get your Commercial Bubble Tea Equipment because we provide the best quality machines and equipment.
We have a wide variety of Bubble Tea Machines that are perfect for any business.
Check out our learning center article: Bubble Tea Is Taking Over The World: 7 Tips For Marketing Your Bubble Tea Shop